Marketing/PR News
Lobbyists push for US-style adverts
Gagged advertisers hope to hear freedom of expression can suffer no more.
Nov 1, 2005 | Marketing/PR NewsBreaking the mould of branding
Marketers witness two big names run from their roots to penetrate new markets.
Oct 28, 2005 | Marketing/PR NewsGoogle renames Gmail for UK users
Trademark dispute pressures Google into revamping its brand for UK email users.
Oct 26, 2005 | Marketing/PR NewsAd guru quits over 'crap' comments
Creative expert rejects label as a sexist, after revealing 'women in advertising wimp out.'
Oct 25, 2005 | Marketing/PR NewsMen hire sexy marketers for easier liaisons
Women woo women for tongue-tied males hiding in the shadows.
Oct 21, 2005 | Marketing/PR NewsMarketers create cautiously for London 2012
Rules to regulate marketers pose an Olympic-sized hurdle for creative types in 2012.
Oct 20, 2005 | Marketing/PR NewsPR guru calls creative types to Enterprise Week
Making the jump – why one public relations expert turned freelance.
Oct 18, 2005 | Marketing/PR NewsSmall firms give marketing top priority
Micro-firms emerge more upbeat and more into marketing than their competition.
Oct 14, 2005 | Marketing/PR NewsBrands fail to connect with consumers
Tough task for design experts as three-quarters of consumers fail to spot their biggest national brand.
Oct 11, 2005 | Marketing/PR NewsFamous faces inspire Germany to revive
£20m ad campaign hires heroes to beam a 'can-do feeling' into German homes.
Sep 28, 2005 | Marketing/PR News'Tacky' logo takes its toll on French Connection
Marketers take note from the demise of a retail slogan that came without a ‘best before.’
Sep 15, 2005 | Marketing/PR News
