Copywriting - Recommended Reading

If you have no knowledge of copywriting and how to successfully be a copywriter then you may need to make reading up on copywriting a priority. Whether you need to get familiar with the field or want to gain extensive knowledge, here are some titles you should consider adding to your reading list. 

Copywriting for Beginners: Crafting Quality Content, Understanding the Market, Networking with Clients and Building a Freelance Career - This is a great book for beginners, giving you an insight into the world of copywriting, from setting up a portfolio to helping you decide if a career in copywriting is for you. 

Copywriting, Second edition: Successful Writing for Design, Advertising and Marketing Paperback - This new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogues, company magazines and internal communications. Helping you understand the variety of copy that you can create, which can help you find your niche. 

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