Marketers ready for branded domain names
Internet body opens for branded cyber space applications from Thursday.
Jan 10, 2012
A freelancer’s guide to digital marketing – part 2
How to turn people on to your business, by Pimp My Site author Paula Wynne.
Nov 25, 2011
Comms freelancers eye recovery in interim roles
Digital is being credited with turning the tide for communication freelancers.
Nov 18, 2011
What they should teach PR freelancers (but don't)
Nine 'need-to-knows' for freelance success as a PR consultant in 2011.
Sep 21, 2011
Direct marketing defies advertising slowdown
Bottom-line angst amid uncertainty is why most ad budgets aren’t growing.
Jul 25, 2011
Demand rises for media, marketing and PR skills
The Guardian's smaller Media Jobs section belies the bigger appetite for flexible creatives.
Jun 22, 2011
Website owners face tougher cookie rules
New laws put the onus on website owners to act or face the prospect of a £500,000 fine.
May 23, 2011
Ruin or recovery? With reputation, it’s only a click away
From sex allegations to slurs, PR freelancers must be ready to face it all in 140 characters, or more.
Mar 9, 2011
Ad budgets set higher after PR cutbacks
PR staff among those hoping the economy won’t derail more money for marketing.
Jan 18, 2011
Digital boosts marketing & sales staff
The eyes of sales and marketing freelancers are being lit up by digital.
Oct 7, 2010
Google gives results a single brand focus
Web giant shakes up SEO, prioritising multiple results from a single website.
Aug 27, 2010
Freeze on marketing spend saves £6.5m
Government hails big savings from canning ad campaigns, but warns of 'difficult consequences' ahead.
Aug 13, 2010
Government ad unit sheds 280 jobs
A leaner COI means 40% of its communications staff face redundancy.
Aug 6, 2010
Google ads let creatives pitch to C4
How search and advertising can put dream clients within your reach.
Jun 25, 2010
Sir Stelios to take Easyjet to court
Entrepreneur to give evidence against the airline that let him take-off.
Jun 14, 2010
Ad agency wants freelancers, not staff
Cost-saving staffing model at one creative agency means freelance jobs only.
May 28, 2010
Watchdog warns targeted ad market
Clean up and self-regulate, targeted advertisers told, or face further action.
May 27, 2010
Marketers kick-off World Cup promos
Businesses are already making the most out of next month's World Cup.
May 20, 2010
PR whizz is three-time freelance champion
Third time lucky, and in a row, for a PR expert from the south east.
Mar 8, 2010
Armed police shut down film’s PR stunt
A scene to celebrate an underworld film is swooped by real-life undercover cops.
Feb 25, 2010
