Marketing

It is a fact of life that if you want to survive and prosper as a small business owner or freelancer that you will need to market yourself or your products at some point in time. This marketing can be as simple as extolling the virtues of your services and passing over a business card to a potential client while in the pub!

Freelance UK’s marketing section is designed to give you the best background and advice to make this area of business less frustrating and time consuming. By following some or all of the simple ideas in the following guides we also hope that we will help contribute to your profits.

Please follow the links below to learn more about marketing yourself and your business.

• An Introduction to Marketing
• Market Research
• Marketing Objectives
• You need to Differentiate Yourself
• Marketing Plan
• Marketing Activities
  • Direct Mail
  • Telephone Canvassing
  • Effective telephone selling
  • Email Marketing
  • Meetings/Networking
  • Internet Forums and Message Boards
  • Press Adverts
  • Hints and Tips
  • How to write a press release
• Maintaining Relationships / The Power of Referrals
• The Art of Networking
• Networking tips for freelancers
• Internet Marketing
• Our Marketing Checklist for Freelancers