Subscribe to our RSS Feed

LAURA JANE JOHNSON

Freelance Journalist

WEST MIDLANDS
CONTACT FREELANCER
FORM ALLIANCE
NO CV AVAILABLE

As a freelance journalist and copywriter, I'm passionate about providing informative, thought-provoking and imaginative content for my clients.

I write features, blogs, online articles, SEO friendly content for websites and digital campaigns on a wide range of subjects.

From business to fashion and beauty, I'm equally comfortable interviewing the CEO of a blue chip company as I am a jewellery designer. I can also tell a good first person tale and deliver comment pieces that will provoke lively debate.

I will enthusiastically write about any subject, using my research skills, interviewing prowess and general intrigue in anything and everything to write an informative piece. However, HR, leadership, legal, workplace issues, the pub industry and fashion have become my specialist areas.

Key Skill:Journalist Experience:Middle Weight

Other Skills:Journalist (MiddleWeight), Feature Writing (MiddleWeight), Beauty / Fashion (Junior), Business / Corporate (MiddleWeight), Law (Junior), Lifestyle (Junior), Copywriter (MiddleWeight), Business / Commercial (MiddleWeight), Law (MiddleWeight), Lifestyle (MiddleWeight), Online / SEO (MiddleWeight)

Tags: Journalist copywriting copywriter features SEO web-writing news blogs workplace careers leadership legal business fashion beauty jewellery

URL: www.laurajanejohnson.co.uk        

PORTFOLIO

The Guardian: A mwah too far
A comment piece for guardian.co.uk.
[ visit website ]
Website copywriting: Beautissima
I worked with new business owner, Mellissa Brookes, to write the SEO content for her website.
[ visit website ]
IdeasTap: How to stay motivated
A careers feature for ideastap.com - a website aimed at young people breaking into arts careers.
[ visit website ]
Daily Express: Baby? Not before my nappy list
A first person feature for Express Yourself - the section of the Daily Express focused on women's lifestyle issues.
[ visit website ]
The Big Issue in the North: Period pain
A developing world feature for the Big Issue in the North. The area of focus was how poor sanitation impacts on women in particular.
[ visit website ]
Edge: Inductions - A warm welcome
I am a regular contributor to Edge magazine - the print and online publication of the Institute of Leadership and Management. This HR themed feature focused on new staff inductions.
[ visit website ]
Edge: Should you befriend your boss?
I'm a regular contributor to Edge magazine - the print and online publication of the Institute of Leadership and Management. This feature explores the relationship an employee has with his or her manager and whether it's ever a good idea to become best buds with the boss.
[ visit website ]
It is Legal
I write all of the content for It is Legal - a legal news blog published by specialist recruiters, Compare Legal Jobs. The website is promoted through a fortnightly email to subscribers.

Results 12 months after launch:

- A growing subscriber base of almost 25,000 legal professionals.
- A click to open rate regularly tipping over 60%.
[ visit website ]