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SWATT DESIGN LTD.

Freelance Graphic Designer

HAMPSHIRE
CONTACT FREELANCER
FORM ALLIANCE
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I'm a highly creative and results driven senior graphic designer based in Hampshire with over 14 years of print experience. I provide design services for every aspect of print graphics from concept through to final artwork; from small 1/4 page adverts through to large scale 500pg product catalogues.

However my skills don't stop at graphic design, I also have experience in traditional marketing. I've been involved in major product launches, managing the process from market research, branding and targeting to launch and beyond, as well as advertising campaign development and management. So not only can I design a great piece of work, but I also understand how that piece fits into the bigger picture; how it will influence your business, the impact it will have on your consumers and how to get the most out of both.

Industry Experience:
- Automotive
- Health & Beauty
- IT
- Charity
- Entertainment

Design Expertise:
- Brochures & Catalogues
- Packaging
- Branding
- Advertising
- Promotional Literature
- Exhibition Graphics
- Vehicle Livery

Previous Clients include:
- Clifford Alarms
- VI Engine Monitoring
- Definition Light & Sound
- Wet n Wild Cosmetics
- Witness
- Infinity I/O

Clients: Armour Automotive Ltd,Markwins International ,Definition Light & Sound,Ouno Creative,Locks 4 Vans Ltd,Compomotive,Cloudstore Ltd,Immaculate Design,Senergi

Key Skill:Graphic Designer Experience:Senior

Other Skills:Graphic Designer (Senior), Exhibition Graphics Designer (Senior), Packaging Designer (Senior), Point Of Sale Designer (Senior), Print Manager (Senior), Signage Designer (Senior), 2D/3D Designer (Senior), Marketer (MiddleWeight), Brand Development (MiddleWeight), Typesetter (Senior), Campaign Management (MiddleWeight), Event Management (MiddleWeight)

Tags: graphic-design print branding packaging literature advertising vehicle-graphics

URL: http://www.swatt-design.co.uk        

PORTFOLIO

SWATT Design CV
Professional CV of Samantha Watt, Director of SWATT Design Ltd.
VI Monitor F1 Souvenir Program Advert
Category: Advertising
Client: VI Monitor

An advert to promote the VI Monitor product to the audience attending the 2010 British Grand Prix at Silverstone. The ad was to appear opposite the team page for Mercedes and race driver Michael Schumacher.
Morgan De Toi Cosmetics Packaging
Category: Packaging
Client: Markwins International (OBO: Morgan De Toi)

Retail gift packaging for cosmetics gifts created for high street brand Morgan de Toi supplied by Markwins International for the Autumn/Winter 2006 season. Morgan required the use of their ''Heart'' motif as the core design feature in all products.
Definition L&S Logo
Category: Branding
Client: Definition Light & Sound

Logo design for a company offering DJ and lighting services for clubs and events. The brief required the visual representation of the music and lighting services provided. I addressed this with the use of an audio frequency graph of the MD's favourite song, as well as laser and lens flare effects.
VI Monitor Desktop Display
Description: Point of Sale
Client: VI Monitor

To demonstrate the rather complex features of the VI Monitor product, a working demonstration unit was commissioned. The graphics applied to the display were not only to attract the attention of the consumer, but also encourage them to interact with the product to experience the benefits it would offer in their own vehicle.
Armour Automotive 2010 Product Catalogue
Category: B2B Literature
Client: Armour Automotive Ltd

Project management and design of a complete product catalogue comprising 568 pages and over 3,700 products across 13 brands, including the delegation and workload management of 2 staff designers. This project took over 3 months to complete from concept to print, and included cover design, templating, page layout, and production management and print supplier sourcing.
Witness Consumer Awareness Poster
Description: Consumer Awareness
Client: D&AD Awards

Taken from the 2003 D&AD Awards as a brief to expand my portfolio after moving to the UK. The brief required a promotional poster for Witness (the human rights charity) using only typography. To add a visual element whilst still remaining within the confines of the brief I recreated a moving black and white photograph using a catalogue of the human rights abuses Witness had recorded since their formation.
Mutant RX-8 Demo Car Graphics
Category: Vehicle Graphics
Client: Mutant Car Audio

To promote their car audio products at events and car shows, Mutant built a Mazda RX-8 demonstration vehicle packed with Mutant equipment. To ensure that this car would attract attention even when not demonstrating the audio equipment, a graphics package was designed to fit with the overall theme of the car which was Tokyo Drift in which graphics were 'drift reversed' on the passenger side to replicate a competition drift car.
Mutant 2008 Consumer Catalogue
Category: B2C Literature
Client: Mutant Car Audio

Mutant wished to elevate the profile of their car audio brand in 2008. As such, the standard consumer leaflet was replaced with a 32 page complete consumer catalogue. This catalogue detailed the not only product range available but promoted Mutant as a lifestyle brand by including information on demo cars, event attendance, and the Mutant Nation consumer sponsorship program. Glamorous product shots were included to give a glossy magazine feel.