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LITTLE BULLDOG DESIGN

Freelance Graphic Designer

A freelance graphic designer based in London with 10 years experience, providing small businesses and agencies with creative and innovative solutions for all print-based graphic design projects from initial concepts through to artwork.

Clients: Box of Frogs,Shopworks,Mercieca,NHS SLAM,London Gifted & Talented,WISE,The Yard Creative,Stepping Stone Consulting,Stamp Productions

Key Skill:Graphic Designer Experience:Senior

Other Skills:Graphic Designer (Senior), Exhibition Graphics Designer (MiddleWeight), Point Of Sale Designer (MiddleWeight), Signage Designer (Senior), Illustrator (MiddleWeight), 2D/3D Designer (MiddleWeight), Cartoon / Caricature (Junior), Childrens (MiddleWeight), Storyboard (Junior), Typesetter (Senior)

Tags: graphic design identity branding retail wayfinding signage print

URL: www.littlebulldog.co.uk        

PORTFOLIO

CV
This is my CV, you can also view my CV and client recommendations at http://www.linkedin.com/in/littlebulldogdesign
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NHS Slam Print Materials
Various print design jobs for a mental health section of the NHS including leaflets, flyers, brochures and exhibition stands.
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London Gifted and Talented illustrations
The client needed a set of original learning resources which could be used to interact with pupils asking them to describe and locate items in domestic settings.
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3 Retail Campaign Graphics
Working on several projects with retail interior specialists Shopworks (www.shopworks.co.uk), I have created a range of concept graphic routes to compliment their interior projects.
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London Gifted and Talented leaflets
The client need a fast turnaround on putting together four informative leaflets and a folder. They were looking for a cleaner more legible style and format than their previous literature.
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Retail bank interior graphics
The client wishes to create a unique, modern style for their high street banks. These concepts were created under the direction of retail interior specialists Shopworks (www.shopworks.co.uk)
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Mezzo communications
Through a change in marketing management, the client had started losing the original brand personality. They came back for a refresher which involved developing a fresher illustration style and colour palette.
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Telefon.ru retail branding and communications
A high street mobile technology chain wanted to inject personality and accessiblity into their brand and retail presence.
These concepts were created under the direction of retail interior specialists, Shopworks (visit their website at www.shopworks.co.uk)
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Sushi and Juice Bar concepts
The client, ParknShop, was introducing a new upmarket supermarket, International, aimed at expats in Hong Kong. There are various graphic works shown here that were developed as part of larger scale interior and branding projects.

All graphics shown here were done under the direction of Astound Ltd.
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One Stop Events
One Stop Events was a new start events management company looking for a logo and an overall identity. This needed to encompass their wide variety of services from corporate functions to weddings. The end result has a fresh feel and offers a flexible system of colours, logos and icons which can work separately or together.

This project was done under the direction of Box of Frogs.
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Bagel Nash
Bagel Nash were looking for a fresh brand full of personality. A bold new look incorporating hand drawn images and text was created to really bring the brand to life. The client left the brief quite open so we were able to create an interesting brand voice through the combination of hand drawn elements, headlines and copy. Once developed to this stage the graphics were taken in-house and modified before printing.

This project was done under the direction of Box of Frogs
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Sole Solution
The initial brief involved rebranding an existing retail shoe shop. This involved reworking the logo* and developing a strong retail brand through POS, communications, wall panels and packaging. As the main focus of the client was to provide therapeutic and ergonomic solutions, the rebrand developed an earthy, natural feel and a clear, no-nonsense way of speaking to the customers through "Footfacts" and simple, custom line illustrations.

This project was done under the direction of Box of Frogs
*The heart/feet symbol was originally developed by another agency
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